So, You Wanna Be A Cowboy?

Bandera - The Cowboy Capital of the World - presents the National Day the American Cowboy, and 92.3 THE RANCH celebrates the spirit of the cowboy way.  Join THE RANCH in the celebration as we pair a cowboy and a horse.  Participate in the Texas Heroes Hall of Honor, enjoy the day’s festivities, including the finest South Texas Ranches get together, to compete in the Riding The River Cowboy Fellowship Ranch Rodeo at Bandera’s Mansfield Park, where 92.3 THE RANCH will award a horse to this year’s winner of the “So You Want To Be A Cowboy” contest, plus a saddle from Western Trails Antiques and Marketplace, Vet Service from Texas Hill Country Bank, Billy's Western Wear cowboy wardrobe, Texas Tractor Country buckle, one and two-night stays from Hill Country Referral Services in Bandera, bottle of Devil’s River Whiskey, and the title of cowboy or cowgirl!


92.3 THE RANCH invites you to be part of the inherent right to be a cowboy or cowgirl. We’re looking for that one person in the Hill Country who wants to be the next “SO YOU WANNA BE A COWBOY OR COWGIRL.” In 100 words or less tell us why.

Download entry form below and email to or drop off / mail entry to COWBOY, 3505 Fredericksburg Road, Kerrville, Texas 78028.


Riding The River Cowboy Fellowship and 92.3 The Ranch bring you The National Day of the American Cowboy on July 28 in Bandera. Download the entry form and rules below.